What’s your Ikigai?

By Andrew Woodward
January 11 2018 - 9:00am
Andrew Woodward
Andrew Woodward

Like many, I was belted with all sorts of fancy competency and personality measuring sticks over my decades in the corporate world — Myers-Briggs Type Indicator (I am ESTJ by the way), Gallup Strengths Finder and mind-numbing psychoanalysis by recruiters. They have their place. I believe however the best measure of anyone’s competency and personality type is the answer to one question — what’s your Ikigai? It should be one of the first questions any employer asks any potential employee. I don’t expect most of you will know what Ikigai is. Read on — you will get it; hopefully love it and, start working on one by the end of the this article.

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